Rise of the Brand
Naturixmaa was born out of a passionate desire to create a unique bathing experience that would cater to the needs of individuals with sensitive skin, while also being mindful of the planet and promoting an eco-friendly lifestyle. In the due course Suruchi has developed two brands La Natural and Naturixmaa, reflect Suruchi’s commitment to health and purity, offering a diverse product line that includes Bath Soaps, Bath Salts, Bath Bombs, Lotions, Creams, Serum, Gels, Hair and Body Oils, Scrubs, and Masks. These brands not only promise luxury and efficacy but also ensure that all products are gentle on the skin and environmentally friendly.
Meet Suruchi Agarwal
The journey began when founder – Suruchi Agarwal, an artist deeply in love with the art of soap making and a dedicated Pranic Healing practitioner, recognised the lack of suitable options for her sensitive skin. Driven by her love for crafting and her commitment to providing a calming and luxurious bathing experience, she embarked on a mission to develop soaps that not only nurtured the skin but also uplifted the spirit through aromatherapy. Each soap is carefully handcrafted with ethically sourced, plant-based ingredients, avoiding harsh chemicals and unnecessary additives. With the Brand Naturixmaa, individuals can now treat themselves to a daily dose of luxury while indulging in a tranquil and rejuvenating bathing ritual.
Naturixmaa emerged as the embodiment
of her artistic flair, combining her creativity and dedication to creating products that are gentle on the skin, environmentally friendly, and visually captivating.